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What is a meta tag?   

Meta tags are snippets of HTML code that provide metadata about a web page. They are placed inside the <head> section of an HTML document and are used by browsers, search engines, and other web services to understand the content and behavior of the page. They are not visible when viewing a web page in a browser.

Meta tags can also help improve placement or ranking of your web pages in search engines like Google. The Meta tag feature within content pages can be used to also exclude pages from appearing in search. 

In Drupal, you can find the Meta Tags section on the right side of any page when you are in Edit mode. You can check the box to Exclude this page from search.

meta tag dropdown
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How do I add scripts or tags to the Head section of my website?

Since the DX platform is a code free platform, content editors do not have to worry about adding codes and tags to the site directly.

Instead, agencies are able to add tags and codes using their agency Google Tag Manager or GTM account. GTM allows us to use and connect different meta tags like Google Analytics, Ad Meta tags, Acquia Optimize snippets, Qualtrics scripts, or others all in one spot. 

Only Agency managers have access to the Site Settings where the Third-Party Integration is located for the GTM tag to be added.

Google Tag Manager config

 This helps your site to connect to the Google Tag Manager account where all of the tag codes listed can be added and safely link to the site as well.

Learn more about how to work with Google Tag Manager

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What if I want to call two pages the same thing? 

You should not have duplicate titles on your website. Google recommends defining a canonical page for similar or duplicate pages.  Google instructions on canonical pages.

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Help, my site created the meta tag automatically and I have duplicates!

Your meta tags may be automatically generated from the title field based on the Drupal site configuration.  You can manually change the meta tag.  Make sure URL aliases are unique. 

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