Project Schedule Overview

Lullabot Content Strategy Services

In this webinar, Lullabot shared key points of its content strategy solutions. They will provide these services to every agency in the first four weeks of its move to the new enterprise design.

The webinar runs for 44 minutes, with 15 minutes of questions and answers.

• View Presentation Slides
• View Recorded Webinar 

Schedule at a Glance

Here is a week-by-week overview of what to expect as you prepare to bring your agency's site onto the DX platform.

Pre-kickoff

Agencies will:

• Review project background and training material.
  • About the Project
  • Website Best Practices for State Agencies
  • Accessibility and Inclusivity
• Review Acquia Optimize reports for your site and fix:
  • Spelling and grammatical errors
  • Broken links
  • Text links with “click here” language
• Unpublish any old or outdated content and documents on your existing website.
• Identify website roles for employees in your agency. You’ll receive an email and spreadsheet that defines the roles you’ll want to consider.

Week 1 

Cohort kickoff. Cohorts are groups of agencies who participate in workshops together, attend training together, and launch their sites in the same general time period.

Lullabot will:

• Deliver content inventory, audit spreadsheet, and writing for the web guide.
• Deliver project checklist, which outlines agency next steps.

Agencies will:

• Start your content audit.
• Begin attending content strategy office hours. Office hours let you get help from the Lullabot team during your content audit. You can ask questions about the content process and learn from your peers in the cohort.
  • Held every Thurs from 1 p.m. - 1:30 pm CT
• Begin attending content building training. Similar to office hours, content building trainings are an opportunity to learn about the Drupal platform and ask questions about how to add/edit content on your new website.
  • Held every Tues: 1:30 p.m. - 2:15 p.m. CT

DOM DoIT will:

• Send you a kickoff email with details about the process and how to get access to your new site.

• Provide user logins to your new Drupal website.

Week 2

Agencies will:

• Attend the goals, audience, and navigation workshop run by Lullabot (60-90 mins).
• Continue your content audit.
• Complete the Agency Website Roles Request Form. This form is included in the initial project kickoff email from DOM DoIT.
• Continue reviewing training materials
  • Understanding Your Audience

Lullabot will:

• Begin building the content matrix, based on navigation we created in our workshop together. The content matrix is a spreadsheet that acts as a sitemap for your new site.

Week 3

Agencies will:

• Continue attending content strategy office hours and site building training sessions.
• Finish your content audit by the end of this week.
• Continue reviewing training materials
  • Writing for the Web video and slides (PDF)
  • Iowa.gov Voice, Tone, and Style Guide and presentation
  • Get Started Creating Content

Lullabot will:

• Continue building the content matrix.

Week 4

Lullabot will:

• Deliver the content matrix.

Agencies will:

• Continue reviewing training materials
  • Which Content Type Should I Use?
  • Content vs Microcontent
• Discuss any final questions with the Lullabot strategy team.
• Rework website content based on decisions you made in the content audit.

Week 5 and Beyond

Agencies will:

• Continue review training material
  • Taxonomy Presentation
  • Understanding Taxonomy
  • Working with Taxonomy Terms
• Continue writing and refreshing website content.
• Continue attending content strategy office hours and content building training sessions.
• Consider what content (if any) you need automatically migrated to your new Drupal website.
• Start manually migrating content to your new Drupal website.
• Turn on an Alert on your existing website notifying visitors that the site will soon change and to contact you with questions.
• Add a site redesign alert on your new site. This will let your audience know about the relaunch and provide options for visitors who can’t find what they need.

Lullabot will:

• Begin discussing auto-migration with you.
• Deliver an auto-migration plan (if applicable).
• Offer help from the content team to migrate complex content (if applicable).

DOM DoIT will:

• Define a redirect plan for old site URLs, along with your team and Lullabot.
• Determine action items for security certificates.

Launch Week

DOM DoIT will:

• Point your domain to the new Pantheon site.
• Implement the redirect plan.
• Archive the original website. Site archives are decommissioned after 30 days. After this, you can access a public archive of your old site at Archive.org.