Get Started Creating Content

When you first encounter your newly-installed site, you will have a very stripped-down version of content.

Here are five steps to begin building out your website content.

1. Welcome Landing Page

Go to the topmost left "Content" menu item and find your initial Welcome Landing Page. This is an empty version of a Landing Page that will become your homepage. In order to populate it, we'll create some microcontent.

2. Create a Promo

To begin, create a Promo (a "promo," short for "promotion," always has a call to action in the form of a link off-platform or to one of your existing sites). We recommend you begin by creating a promo that links to your existing Subscribe to Newsletter link:

How to work with Microcontent: Promos

3. Place the Promo

Place your Promo, into a new Block, inside a new Section, on the Layout Tab, of your Landing Page.

How to work with Content: Landing Pages

At this point, you'll now have a Landing Page, at least two Basic Pages, and one Promo.

4. Create a Basic Page

Create a new Basic Page, such as an informational page "About Our Agency," or "About Our Programs." While creating your Basic Page, insert your Promo using the "microcontent" button.

How to work with Content: Basic Pages

Insert Microcontent into a Basic Page using the microcontent button

5. Add New Page to Menu

Lastly, add your new new Basic Page, to the navigation menu using the "Add to Menu" button on the right-hand side of the page, and choosing its parent or nesting it on its own. Learn more:

How to work with menus

 

Success!

These first five steps will set you on your way to make changes to your website as needed.

Continue by following the Training to learn how to use all other types of content on the site.

 

Did you know ServiceNow offers Training Resources on Essential Google Products?

Visit the ServiceNow knowledge base and learn valuable insights on utilizing Google Tools:

  • Google Analytics: Track website traffic and user behavior for informed decision-making.
  • Google Search Console: Optimize your website's search engine ranking and visibility.
  • Google Tag Manager: Manage website tags efficiently and gain valuable data insights.
  • Google Programmable Search: Enhance your website's search functionality and user experience.
illustration of two people searching for something